Ardkeen
Quality Food Store
Barista Bar at Shaws Department Store
Ardkeen Quality Food Store is an independent food retailer based in Waterford City. Established in 1967, it’s locally owned and specialising in local and artisan foods.
They secured a space at a department store on the the quay in Waterford. We undertook a complete refurbishement, design and fitout of the space. Including Lighting schemes, furniture and fittings and a bespoke counter.
Barista Bar at Ardkeen
The original barista bar located at the food store. Our brief was to implement our brand evolution work into their Barista Bar. The existing interiors would remain but a redesign of the cups, menus and information was required. The space sits inside the store, a busy hub for shoppers, locals, and passing trade.
Derived from the main brand colour palette, we developed a bespoke colour palette for the barista Bar which we applied across all materials. The feature wall utilised the brand grid system, inspired from the aerial view of fields in the Irish landscape. This was hand painted on the wall and ties in with the coffee cup motif. The information boards expanded on their brand story of provenance.
Christmas Brochure
Ardkeen Quality Food Store is an independent food retailer based in Waterford City. Established in 1967, it’s locally owned and specialising in local and artisan foods.
This Christmas brochure is one component of our work on the brand evolution for the business. The concept was themed around ‘Bringing Christmas home’, encompassing simplicity and modernity with traditional values. The cover image is a traditional cottage on the edge of the Nanny river near Drogheda, Ireland. The chef Michael Quinn prepared festive recipes which we photographed on location. The grid container system in the layouts is inspired from the aerial view of fields in the Irish landscape, stone walls and also the steel framework in the roof of the store. The brochure was a showpiece for the evolution of the brand and facilitated increased sales for the Christmas season.
Outputs: Brand Strategy / Brand Identity / Packaging / Environmental / Signage / Interior Design
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